"Jar. Laboratory of Taste "- the handmade production company of natural homemade marmelade. 
The objectives of re-branding Logo and Packaging - to approve the product in the premium market segment, to emphasise the high quality and naturalness of the product. 
To solve these issues we used minimalist design approach: a limited number of colors (black, white and silver), elegant graphics in the form of stylised branches of plants, the graceful font for logo was created specifically to this case too.